Tuesday, September 21, 2010

experience enrichment


Why do all tooth brushes look the same?

The handy brush it is aimed at DIY family men who don’t care for spending up wards of 15 dollars a month on toothbrushes and are concerned with the environmental foot print.
The handy brush’s form comes from the reliable power drill that no DIY man can go without, the smooth finger grooves affords your fingers in the most ergonomic position ready for brushing, whilst the finger placement provides a comforting feel the back of the brush moulds to the curves and contours of the palm, it is this comfortable grip that is felt when handling tools in the garage workshop. Although the Handy brushes feel mimics that of a power drill it is not nearly as cumbersome as real tools, the inner ribbing provides a very strong structure for those DIY men who have a tight grip. The ribbing also provides an opportunity for creativity, the interesting shapes engages the eye and turns the Handy brush into something more than just a brush.
Often people try to seclude brushes in usually what is considered as an unhygienic corner of the basin, in a mouldy cup or touching other brushes, but the handy brushes form and inner shapes created by internal ribbing makes you want to make a decoration for the bathroom. The many shapes and patterns available would also make it ideal for a personalised product. The one-of-a-kind design stands out from all other tooth brushes, which open the doors for excellent conversation with others who are curious about the handy brush.
Once the bristles are worn on the handy brush the cost of replacing the price of the brush head is but a fraction of the cost of a regular tooth brush, this accomplished the simple locking system in which the small brush head attaches into the handle and can be easily replaced using two simples steps, this means that the DIY man has more money to spend on his tools rather than buying a more expensive brush which contributes to a larger environmental foot print. As the small head is what gets replaced (not the sturdy handle) the environmental impact of disposing the tiny part is minimised.
As the material usage plays a vital role in the cost efficiency of this product to the user and to the manufacturers the outer shell would be injection moulded then brushed or anodised aluminium insert would be secured in the centre to add strength and anaesthetics. These materials are both inexpensive and easily manipulated, the brush handle is also a one off-buy and does no have to replaced
The entire feel of the brush is intended to make the user feel more masculine and bring the experience of the workshop into the mundane ritual of brushing your teeth

Monday, September 13, 2010

Objectified

This documentary about our complex relationship with manufactured objects and, by extension, the people who design them really enticed me because of its interviews with different designers with different styles. The relationship of the product to the user is is depicted as being very essential for the enjoyment of the product and the role it plays in the environment.

Marc Newson's philosophy of 'indisposable' really captures the essence of what it is to design for the future whilst making it pleasurable to have in the present day. He designs to be long lasting, both in manufacture and in datedness. I really like his approach to design as he really has fun with it, this is shown by his various tables which as inspirations for visions, I too don’t visualise things until I find a reason to include a certain material or process, although I may not execute this as well as Newson, I feel some connection between our ways of thinking.

The design in the intangible is shown by the interview with Jonathan Ive, where he expresses how much thought was given when producing the Mac book air. my interpretation of his interview is that he takes more pride in the design for manufacture than then the product’s form, although he addresses this later on where he discusses how things should be designed so that people would believe that was to most effective way I still think he wanting to say that in some way that design is somewhat limited to the prcoess.

Another realisation I had during the film is that enjoyable things or the placement of appreciation by the user is located at the parts where the user is mostly or solely interacting with the product, such as electronics where the user is mostly interacted with the interface of the device. This thought came to mind when watching the section featuring Bill Moggridge, he explains how he was sucked in to a different world when interacting with his laptop, all clever design features were suddenly forgotten when heavily involved with the interface of the laptop.

I think industrial designers should watch this video because it addresses a bunch of issues , such as sustainability, humanising products, design in process and even the perverse way the term design is being thrown around to gain profits, these issues I believe is what plagues most designers trying to be different and innovative in whatever aspect would be on designers priorities, so in watching this video it may definitely enlighten an industrial designer because it certainly inspired me.